Marketing Operations · CRM · Content

Maxene
Guevarra

Marketing Operations Assistant
Marketing & CRM Assistant
Content & Communications

Portfolio Download CV

maxene.g.guevarra@gmail.com Manila City, Metro Manila

Web Video

Companies / projects

Profile

Marketing operations
and customer engagement.

Marketing operations and customer engagement professional with two years of experience in CRM administration, client communication, email follow-up, customer data management, content support, and stakeholder coordination.

Skilled in supporting campaigns, maintaining customer relationships, and coordinating cross-functional activities.

Location: Manila City, Metro Manila, Philippines
Phone: +63 961 815 9343
Email: maxene.g.guevarra@gmail.com

Skills

Core skills

CRM & Customer Data Management Content Creation Email Marketing Support Customer Engagement Marketing Communications Visual Content Design Lead Follow-Up Event Coordination Stakeholder Communication Marketing Administration

Tools

Platforms & software

DesignCanvaAdobe Creative Cloud

CRMZoho CRMHubSpotMonday.com

WorkGoogle WorkspaceMicrosoft OfficeXero

OtherGenerative AI Tools

Experience

Professional experience

Dec 2023 — Jan 2025

Marketing Operations Assistant

SAK Sales & Maintenance · Illawarra, South Coast NSW

Supported marketing communications for company products and services across email and customer contact channels.
Developed promotional materials and branded content using Canva, Adobe products, and digital productivity tools.
Managed customer enquiries and follow-up communication to support engagement and maintain a consistent brand experience.
Worked with internal teams to coordinate marketing updates, organise content, and keep product information current.

Oct 2022 — Nov 2023

Marketing & CRM Assistant

Trezend Pty Ltd · Sydney, Australia

Managed customer and lead information in Zoho CRM, keeping records accurate and supporting organised marketing follow-up.
Prepared customer-facing email content and coordinated campaign and communication follow-ups with internal teams.
Created visual marketing materials and customer communications using Canva and Adobe products.
Used generative AI tools to support content ideas, refine marketing copy, and adapt messages for different audiences.

Jan 2022 — Oct 2022

Freelance Content & Communications Support

Manila City, Philippines

Created audience-focused written and visual content, adapting tone and presentation for different communication needs.
Used Canva, Adobe products, and AI-assisted tools to prepare content and maintain organised communication workflows.

Portfolio